KEYNOTES & WORKSHOPS
THE LATIN BOOM
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As leaders we don’t need to speak the language, but we do need to speak the culture. Learn how to attract, work with and profit with the Latin Boom™.
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This is a market corporation cannot ignore. Latinos’ purchasing power in the U.S. was strong and reached $3.4 trillion in 2021. Collective purchasing power of U.S. Latinos grew between 2.1 and 2.4 times faster than non-Latino counterparts, according to the report.
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As a Latin immigrant, Saul Serna has worked his way up, from bus boy in a restaurant to SVP of Hispanic markets for Century 21 worldwide, Coached fortune 500 companies on how to grow their Hispanic market share and is the CEO of Business For Life.
He knows the ins and outs of the Hispanic culture in America.
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In this presentation he will share his proven solution to help companies reach out, attract, work with, and profit with the vibrant Hispanic market in US. His SMART Hispanic solution will help your company be a part of the Latin Boom.
THE PROCESS TO A SUCCESSFUL EVENT
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Discovery call with Saul Serna – During this call we will discover the compatibility between the message, the audience, and the expected results. We will determine the key elements that will create the greater impact with the audience.
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Agreement on terms of engagement- We will determine the best way to work together, the type of presentation, either a keynote or a workshop, pricing and terms of the contract.
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The presentation- The LIVE presentations include the presentation, access to a recording of the presentation on our website and a Q&A session.
Keynote: 45–90-minute live presentation
Workshop: 90 minutes -to full day – This is an interactive session with a determined number of participants. Price varies depending on the number of participants, length of the presentation, follow-up, and implementation of coaching sessions.
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